Are you taking the right steps to build your online business?
Are you marketing in the right way to generate leads for your online business or your affiliate marketing or blogging websites?
Many people can teach you how to create a website and write great content, but who can actually show you what you need to do after that?
Today I'm going to walk you through the steps of how exactly to get leads for your online business.
let's talk about your lead generation process this is an easy repeatable system to generate more leads so what you need to do first is identify your one lead source whether you're selling a product or service or maybe your mission if say you're a non-profit you want to make sure that there's a clear method for lead generation whether that is generating leads on a resource page where they access a free training a webinar or some other resource that they have to put their name and email in to get access to or for your service maybe you have an application process where they put in their name email but then answer a series of questions to apply to qualify for working with you or there's a contact form on your website or there's a case study process where they watch a case study then apply to work with you or schedule a discovery call or watch an information webinar to learn what it looks like to work with your service or to buy your product so identify what your one lead source is for us in our agency we are focusing on the webinar this is a repeatable process we can do every single week and eventually make it go evergreen meaning we don't have to show up live every single week to sell our main product and in doing so we have identified our one lead source so ask yourself what is my one lead source that will sell my one cell source or my my one product or service that i'm selling and in doing that then you want to define what your lead process looks like so lead process always begins with a process you want to write a logical step-by-step checklist for what it looks like to generate new leads inside your business so from the point that someone experiences your brand your message on social media or wherever else you get the attention of your clients for the first time your ideal clients for the first time then you want to invite them to that next step so they usually visit your website and download a free resource you want to make sure you have tools in place this includes your project management software your storage your website design builder your email marketing software whatever it may be to support the processes you need in order to generate more leads and then you want to assign humans or your team to complete each process using the selected tools and in doing this your process to your tools to your team this helps make your lead generation of your marketing work like clockwork so that way you can predictably generate more leads and doing this through first your organic efforts or your free marketing where you have to pay for paid advertising and you can simply put your efforts into seo and blogging building out your website and making that more seo friendly building out youtube content building out pinterest content wherever is wherever that you can build more searchable content that is organic marketing or other partnership opportunities as well so a process for that to generate leads and to get people to learn about your business and to access additional free resources becomes your lead process and making sure that you have a clear checklist process clear tools for those processes and then team members to fulfill and complete it so that way everything runs like clockwork you
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