The thought of creating videos
can be overwhelming, especially
when you're trying to decide
what types of videos you should
make for your business. At
Content Supply. We help
visionary entrepreneurs and
brands stand out and monetize
their message, knowledge and
influence online with video and
content. So with video being
essential for every single
business to present information,
to share value, and to make
sells. Well then let's talk
about the 10 types of videos
that every business can use
right now.
The first type of video is a
brand story video. In this video
type. This is where you can
establish your vision, your
mission, what you believe what
you stand for what makes you
different, and invite your
audience into a story that is
about them. This makes your
messaging far more powerful.
video number two is a video
sales letter video sales letter
is a perfectly scripted sales
message that helps your
potential customers learn about
what you offer and how it can
help them. It's basically the
video version of everything
written on your sales page for a
product or service. But a more
effective piece of content
approach say than just the
written word that you can use
for showing off a friendly face
connecting and relating with
your audience. video number
three is a product or service
demo video. This is an explainer
video where you demonstrate how
to successfully use your product
or service. In a simple way, I
recommend using three easy
steps. For example, we have a
service and coaching program
called video supply to help you
get visible and paid to grow
your business. Using the power
of video. And how we present it
in a demo is something like this
step one, enroll in the program
by visiting video supply.com.
Step two, implement video supply
inside your business. And step
three, grow your dream business
get more cells get more traffic
and more leads. And then video
number four is a testimonial or
case study. You know there's no
more powerful way to sell your
product or service than using
social proof examples of how
others can be successful working
with your business or using your
products. It gives a vote of
confidence to potential buyers
especially if they can see and
hear with video, a story of
something or someone who is
similar to them. testimonial
videos can be added throughout
the website that you have or
your sales pages on social media
and campaigns and more. video
number five is a video ad or
commercial. So you need a way to
attract new people into your
business so that way they can
learn more about what you have
to offer. Whether it can help
them or not. This leads them
from first contact to paying
customers quickly, especially
when it's done right. ads work
the best when you can match this
strategy of scripted and message
clarity to then ad buying
strategies across Facebook,
Instagram, YouTube, and more. If
you want an easy and quick way
to write effective video ads,
I'll link up our video scripting
guide in the description down
below. video number six is
YouTube you need a way to
consistently show up for your
audience to share value, show
your expertise and invite them
to take action with your
business plus on YouTube. Unlike
most other platforms, you have
the power of SEO search engine
optimization to build a long
term strategy of visibility for
your business. It's all about
building a video supply inside
of your business to get visible,
standout and effortlessly sell
your products and your services.
You can visit video spy.com to
learn more about our video
marketing solution for your
business. Video. Number seven is
a product video. Product Videos
often look like paid trainings,
online courses, workshops, or
anything else that is only
available after a customer has
paid for access video number
eight is a sales funnel video
sales funnel videos are powerful
video messages that fit
throughout the entire sales
funnel or customer journey. So
whether you need to follow up
and retargeted potential or
existing customer after they saw
an ad maybe join your email list
or bought one of your products.
You can then deepen your
relationship with them and offer
new opportunities to solve more
problems with you and your
business video number nine, our
podcasts video. So if you host a
podcast then you can record
every episode as a video first
for then publishing across all
platforms where your audience
hangs out and then take that
video and make it into audio
form for your podcast and video
number 10 is a documentary
video. These videos are what
makes platforms like Tick Tock
or Instagram and Facebook and
YouTube so popular with short
form DIY, shareable content
often film from your phone. This
is where you're documenting your
day shown behind the scenes your
business and what's powerful
about this is that you are a
document terrine of your life
and your business in this
process. You don't necessarily
need the most cinematic camera
in the world. You can simply use
your phone but to take it to
another level is then taking the
content that's captured and
editing it together in a way
that's professional that has a
role. So this talking video, but
then be rolled that goes over
top of it to tell a compelling
story. These are only 10 types
of videos that your business can
use right now. But there are
always more ideas that you can
test to see which type your
audience likes the best. Make
sure to like and subscribe to
watch more videos like this
where we cover business
development, brand messaging,
marketing strategies, and of
course content like video.
Thanks for watching, and we'll
see you on a future video.
