Beth Gulotta, a licensed therapist and relationship coach, sought to create a meaningful and impactful podcast to help individuals navigate modern dating, relationships, and self-discovery. With a strong vision but limited experience in podcast production and marketing, Beth partnered with Video Supply to bring her Quiet The Clock podcast to life.
The Challenge
Launching a new video podcast requires more than just great content—it demands professional production, effective distribution, and a solid strategy for audience growth. Beth needed a full-service solution that covered:
- Podcast branding and positioning
- High-quality video production and editing
- YouTube marketing and subscriber growth
- A dedicated podcast website for promotion and engagement
- A scalable distribution strategy across major podcast platforms
The Solution
Video Supply stepped in as a strategic partner, offering a complete podcast production and management package. Our approach included:
1. Podcast Development & Strategy
- Worked closely with Beth to refine her podcast’s vision, message, and target audience.
- Developed a content calendar and scripting framework for engaging episodes.
2. Video Production & Editing
- Provided professional video recording setup guidance to enhance visual quality.
- Edited each episode with engaging cuts, captions, and branding elements.
- Optimized video and audio quality for seamless listening and viewing.
3. YouTube Growth & Marketing
- Created a dedicated YouTube channel strategy to maximize visibility and engagement.
- Implemented SEO-driven YouTube optimization techniques.
- Designed eye-catching thumbnails and video titles to attract viewers.
- Scaled the channel to 10,000+ subscribers through targeted content promotion.
4. Podcast Website Development
- Built a sleek, user-friendly podcast website to serve as a content hub.
- Integrated the website with podcast distribution platforms for seamless access.
- Added email capture and lead generation elements to grow Beth’s audience.
5. Multi-Platform Distribution
- Published episodes across Apple Podcasts, Spotify, Google Podcasts, and other major platforms.
- Implemented social media repurposing strategies to drive traffic and engagement.
- Developed audiograms and short-form clips for Instagram, TikTok, and LinkedIn.
The Results
Beth’s partnership with Video Supply led to impressive results, positioning Quiet The Clock as a fast-growing, high-quality podcast in the relationship and self-growth niche:
- Successfully launched and scaled the podcast to 10,000+ YouTube subscribers
- Created a strong, professional brand presence with a dedicated podcast website
- Optimized distribution across multiple platforms, increasing audience reach
- Enhanced engagement and listenership through social media marketing
- Established Beth as a thought leader in the dating and relationship space
The Conclusion
Through expert podcast strategy, high-quality video production, and targeted marketing, Video Supply helped Quiet The Clock transform from an idea into a thriving podcast brand. Beth’s story is a testament to the power of a well-executed podcast strategy in growing an engaged audience and positioning oneself as an authority in their niche.
Are you ready to launch and scale your podcast?
Let Video Supply handle everything from production to promotion. Contact us today to elevate your brand with high-quality podcasting solutions!
Featured Services:
- Podcast Show Development: From concept to launch, we help you create a compelling podcast with a strong brand identity, engaging format, and professional production quality.
- Video Strategy: We develop a customized video strategy that maximizes your content’s reach and engagement, ensuring your podcast stands out across all platforms.
- YouTube Marketing: We optimize your YouTube channel with SEO-driven strategies, eye-catching thumbnails, and growth tactics to increase subscribers and audience engagement.
About Elisabeth Gulotta
"Elisabeth Gulotta is the owner and founder of NYC Therapeutic Wellness. She’s a Licensed Mental Health Counselor in the state of New York and practices in the heart of New York City. Elisabeth received her Master of Science in Mental Health Counseling from Manhattan College and completed extensive training in an outpatient setting where she treated individuals facing a range of social, emotional and behavioral issues. Elisabeth worked in two different private practice settings before opening her own practice, based on the idea of building a partnership between counselor and client.
Elisabeth developed a passion for helping others through the therapeutic process after her own path of self-reflection and self-connection. After years of the listening to the, “I should” and “I have to,” messaging, she ended up pursuing finance and found herself living in a cubicle. It took a few other missteps, but eventually she took a beat, reflected on the “I want to” message and found her passion. Elisabeth wants to help you change the inner dialogue that may be getting in the way and unveil the path that brings true fulfillment to you, whether it’s personally or professionally or both. If you’re ready to start listening to the voice within, schedule a session."
